Apple‘s plans for Super Bowl advertising this year, outside of half time, might be limited to one F1 ad created by Cadillac.

Apple's '1984' Super Bowl commercial revolutionized advertising, launching the Macintosh and altering cultural and consumer ...

Directed by the critically acclaimed Ridley Scott, the ad won several major industry awards, including the 1984 Clio Award ...

Add Yahoo as a preferred source to see more of our stories on Google. During the 1980s, Steve Jobs positioned Apple as a plucky underdog looking to take down the established tech giants. - Paul Sakuma ...

Before we get to Sunday, here’s a history of Apple at the Super Bowl.

Apple’s "1984" Macintosh commercial aired during the Super Bowl that year and is still widely considered one of the best commercials of all time. The commercial strayed from the norm seen then in ...

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Apple is hoping its feel-good holiday ad campaign - featuring a chorus of woodland creatures singing about friendship - will inspire consumers to rush out and buy a brand-new iPhone 17. On Thursday, ...

Apple's commercial for its newest version of the iPad has left many creators feeling crushed. The tech giant's spot for the iPad Pro depicts items used to make art, like a record player, paint cans, a ...

Apple's commercial for its newest version of the iPad has left many creators feeling crushed. The tech giant's spot for the iPad Pro depicts items used to make art, like a record player, paint cans, a ...