Ever thought about what would happen if someone else started using your business name? It’s not just annoying—it’s a real threat to your brand. Protecting your business name isn’t just a legal thing; ...

What do trademarks and brand protection mean? Trademarks and brand protection refer to legal measures taken to safeguard a company’s distinctive symbols, logos and brand identity from unauthorized use ...

AxleIT helps brands stop unauthorized sellers, enforce MAP, and regain control on Amazon using automation built for ...

This is an Insight article, written by a selected contributor as part of WTR's co-published content. Read more on Insight As digital innovation accelerates, brand owners and brand protection ...

Most brands don’t realize how much traffic they lose each day to unauthorized bidding, affiliate violations, and ad hijacking. Industry data shows ad fraud reached an estimated $84 billion of global ...