A company’s reputation can make or break its success in our highly connected world. With the pervasive reach of social media and the 24/7 news cycle, public perception can shift in an instant, ...

For established brands or emerging franchisors wanting to connect with their base, here’s actionable advice for improving industrywide reputation. A franchisor’s brand reputation is shaped by the ...

Forbes contributors publish independent expert analyses and insights. Ray Ravaglia covers education, focusing on technology and innovation. Anthony Will, CEO of Reputation Resolutions, stresses the ...

Your company's reputation can disappear in an instant with one negative review, viral social media post, or news article. Today's consumers research companies online before purchasing goods or ...

Burson, the global communications agency purpose-built to create value for clients through reputation, today announced the launch of Reputation Capital, a first-of-its-kind AI-powered technology and ...

Physicians consider more than what a drug does when making prescribing decisions. They also look at who is behind the therapy. That is the conclusion of a WE Communications survey that found ...

Nearly 60% of physicians say disease-specific leadership and corporate reputation are the most influential factors regarding which medicine they choose to prescribe to patients. The latest Brands in ...