Zefr today announced that it has been granted accreditation by the Media Rating Council (MRC) for independent third-party processing and reporting of YouTube viewability measurement via integration ...

This story was originally published on Social Media Today. To receive daily news and insights, subscribe to our free daily Social Media Today newsletter. YouTube has been awarded the Media Rating ...

Zefr has been granted accreditation by the Media Rating Council (MRC) for independent third-party processing and reporting of YouTube viewability measurement vi ...

YouTube has become the first digital platform to receive accreditation for content level brand safety from the Media Rating Council (MRC), a United States-based non-profit organisation that manages ...