It’s no secret that Rollie’s have a real ROI, but getting your hands on the right crown can be like capturing the Iron Throne. Unless you’re one of Rolex’s most loyal customers—that means buying ...

Newbies to the world of watch collecting are consistently advised to buy what they love, and to avoid looking at timepieces as investment vehicles. Yet this year, more than ever, buying a new Rolex ...

Tuesday marked the start of the biggest week of the year for the watch industry as Watches & Wonders began. Rolex is undoubtedly the crown jewel of the show each year. Yesterday morning, they unveiled ...

Rolex Submariner watch with black dial and bezel, stainless steel case and bracelet, shown underwater. Another year, another ...

In the US, average increases landed at roughly seven percent. The steel Rolex GMT-Master II on Jubilee rose from US$11,300 in ...

A Morgan Stanley analyst said it's "unlikely that secondary prices will stabilize in the near future." ...

In the pantheon of luxury goods, Rolex has a unique spot: The word conjures up not a logo or a covetable item, but rather the very idea of a beautifully made and enduring timepiece. It is nearly ...

Luxury watch brands like Rolex have become synonymous with great wealth and elite status. The Geneva, Switzerland company has been in business since 1905 and produces between 80,000 and one million ...

Much ado is made each year when Rolex releases new watches. Back in 2018, when the most recent Pepsi GMT Master II was launched in stainless steel, the model was immediately valued at double its ...