ST PAUL, MN / ACCESSWIRE / April 9, 2024 / Scotch-Brite™ Brand is expanding its Greener Clean™ product line with the launch of the Scotch-Brite® Greener Clean™ Non-Scratch Soap Control Dishwand and ...
Scotch-Brite, the sponge brand, launched a new campaign, “The Brite Side of Clean,” centered around self-expression and the satisfaction of a refreshed space, according to a press release. Key to the ...
Combining performance, design, and feel-good energy, this new brand campaign invites consumers to turn cleaning into a feel-good experience ST. PAUL, Minn., April 3, 2025 /PRNewswire/ -- Scotch-Brite™ ...
Scotch-Brite's parent company, 3M, has promised to change the brand's "legacy vector". In the day and age of social accountability, another brand has come under fire - this time for gender-targeted ...
At a time when men and women are striding ahead shoulder-to-shoulder in almost every field even society and brand managers are now waking up to the stereotypes gender roles. Here you have an instance ...
The gender marker was highlighted by communication consultant Karthik Srinivasan in a post on LinkedIn drawing a response from the brand’s marketing head. Advertisment Users on social media often try ...
Scotch-Brite was recently criticised on social media for propagating sexism. It has now promised to resolve the issue and to move on from regressive beliefs. A few days ago, a communications strategy ...
To test both the Scrub Daddy and Scotch-Brite sponges’ abilities to lift charred remains from stainless steel, we burned American Cheese and breadcrumbs and the let the pans sit overnight. Round 1: ...
Abrasive products company Scotch-Brite, has said that it is updating its packaging to “move on from regressive beliefs”. The issue came to the fore when communication and advertising executive Karthik ...