Launch is supported by a campaign featuring Varun Dhawan. Mumbai: Parle Agro, known for driving innovation in the Indian beverage market, launches SMOODH Lassi, a fresh addition to its growing dairy ...

Parle Agro has launched an extensive outdoor campaign for its newest product, Smoodh Lassi. “Executed by Platinum Outdoor, the campaign was designed to create a massive impact during the festive ...

New Delhi: Parle Agro, an Indian beverage company, has launched an outdoor campaign for its newest product, Smoodh Lassi. Executed by Platinum Outdoor, the campaign went live on October 1 and ran for ...

Parle Agro has embarked on a mission to make its flavoured milk Smoodh a Rs 5,000-crore brand by 2025. Launched two years ago, the manufacturer of fruit drinks Frooti and Appy made its re-entry into ...

Parle Agro has launched SMOODH Lassi. This launch is backed by an extensive multi-channel campaign, featuring brand ambassador Varun Dhawan. Parle Agro kicks off its dynamic 360-degree campaign for ...