Netflix viewers using the streaming service’s app and those viewing with a web browser are quite similar, but a few notable differences exist, such as the popularity of children’s and cartoon shows, ...

One key to successful advertising is showing ads to people at just the right moment. Advertisers understand that the typical smartphone user moves seamlessly between apps and websites throughout the ...

Following a study looking into the success of the App Store ecosystem in the United States, Apple has sponsored a second study that covers the global App Store in 2024. Apple's global ‌App Store‌ ...