Games tech company Genies has partnered with Unity to offer game developers AI avatar and asset creation tools. The collaboration will bring IP from games, entertainment, celebrities, and sports into ...

To use some technical business parlance, Unity has had an absolutely shocking few years. After establishing itself as the near-de facto game engine for indie and mid-tier developers in the 2010s, it ...

Game worlds are getting bigger, denser, and faster to build. A decade ago, every crate texture, fern, and NPC face passed ...

If you’re a mobile platform with access to a vast amount of gaming data, well, then it’s pretty much a foregone conclusion that you’re gonna launch an AI-powered ad platform. AppLovin has Axon and now ...

Unity 6 game engine maker Unity said that developers can expect enhanced performance and stability, expanded platform support, and new AI-powered workflows in the three Unity 6 updates planned for ...

The industry's discussions on the adoption of AI in development processes appear to have quietly but firmly shifted into a new stage. The question is no longer whether this technology will be used, ...

Unity's core game engine is a highly valuable and underappreciated asset. The game engine space is consolidating into a Unity/Unreal duopoly. Monetization remains a challenge, but recent fee structure ...