Customer segmentation is all about categorising a company’s customer base into distinct groups based on critical parameters. While creating customer segments, a SaaS player may only consider primary ...

Join the event trusted by enterprise leaders for nearly two decades. VB Transform brings together the people building real enterprise AI strategy. Learn more Ecommerce retailers have one massive ...

LONDON--(BUSINESS WIRE)--A renowned market intelligence solution provider, Infiniti Research, has recently announced the completion of their latest market segmentation strategy for a food industry.

SCOTTSDALE, Ariz.--(BUSINESS WIRE)--Increasing product and customer complexity, a diversified manufacturing landscape featuring a broad range of product categories, multiple channels and fulfillment ...